TRIZ for the Real World

Darrell Mann has 4 new books and a chapter in a 5th just published in the last few weeks. See http://www.systematic-innovation.com/Products/Products01.htm for details and the order form.

Fans of Matrix 2003 will welcome Matrix 2010, based on Darrell's extensive research on both the patent literature and business publications for a wide variety of examples.

TrenDNA by Darrell Mann and Yekta Ozozer adds examples and a set of cards useful for group exercises to the work that has been published as a series of articles in the Systematic Innovation e-zine, the TRIZ Journal, and a several conferences, on the relationships between cultural, psychological and generational populations and the similarities and differences in the trends that these populations are looking for in products and services. This is a huge research project, presented in an easy to understand format, to be customized for any company's applications.

Two unique books are published by Darrell's IFR Press.
1. Helen Esenmaus' Templeton Three: a story of corporate death by a thousand tiny improvements is a business novel, with many recognizable worst case scenarios. (Warning, the language is very British English colloquial--I had to guess at the meaning of some of the dialog.)
2. Edward Matchett's Fundamental Design Method (with notes and a foreward by Darrell Mann). This is the final summary of work done by Matchett from
the 1960's through the '90's, that in many senses is a forerunner of TRIZ. The concepts of ideality, use of resources, and elimination of contradictions are explored from a different point of view, reaching many of the same conclusions as TRIZ. I look forward to the publication next year of Matchett's more detailed texts.

The most unexpected book of all is The View, essays by twenty-nine authors on the spiritual future of humankind with a chapter by Darrell Mann, ‘Embracing Conflict/Transcending Conflict’ (order this one from your local or on-line bookseller). Expand your TRIZ attitudes out of your professional sphere into your whole life!

I invite readers to send reviews of these books--I'll be glad to print them in this blog. Generally, the purpose of reviews is to help readers decide whether to buy the book, and I think that we have so few good books about TRIZ/Systematic Innovation, and Darrell has such a good history of providing value in his books--even if you don't agree with him, you get value from reading his point of view--so there is no real decision here. The other point of a review is to "help" the author improve his/her work, and that's also an area where I don't think my input is needed. But, if anybody takes my advice to buy these books, and wants to send comments or reviews, you are welcome!

There is a new TRIZ Power Tools book on the www.opensourcetriz.com website. It is a much expanded version of the book “Job #1 Discovering Markets.” This whole series, by Larry Ball and his consortium colleagues, have had great depth of research, a wide variety of examples, and reader-friendly graphics. Let me know what you think!

I met Peter deJager a few years ago at a TRIZ conference, where he was getting quick but intense education on TRIZ. Peter is a change management consultant, and a very popular international speaker, who does an excellent monthly (free!) webinar on a variety of subjects, with occasional guest webin-artists. He did a comprehensive introduction to TRIZ in January, and, as a result of great audience response, I'll be doing a "How-to" session on March 29, noon Eastern time (and it will be recorded for later playback for those of you for whom that is 3 AM.) To register, go to

https://www2.gotomeeting.com/register/397864283

I'll give micro-lessons on ideality, use of resources, and resolving physical contradictions. I have one-hour lessons planned on each subject, with homework and instructor feedback, for another platform later this year. I'm experimenting with a lot of distance-learning methods, and will appreciate all feedback on how to improve the use of webinars and other methods. Thanks in advance to all my readers.

My friend Toru Nakagawa has completed a great job, summarizing in English all the papers and presentations at the 2009 Japan TRIZ Symposium. Here's his announcement:

Dear TRIZ Colleagues,

The "TRIZ Home Page in Japan" has been updated today
in English pages and in Japanese pages. (Dated: Mar. 11, 2010)

http://www.osaka-gu.ac.jp/php/nakagawa/TRIZ/eTRIZ/


[1] "Personal Report of Japan TRIZ Symposium 2009"
Toru Nakagawa (OGU), Finished.
129 pages in English. Reviews of all the 42 presentations.

[2] Student reports in the Seminar Class on "7 Habits"
15 Students of OGU. (Edited by Nakagawa) In Japanese.

-----------------------------------------------------
In the English pages:

[1] Forum: Conference Report (22) (Finish):

"Personal Report of Japan TRIZ Symposium 2009"
Toru Nakagawa (OGU), Mar. 9, 2010

Report is finished with Miscellneous and Concuding remarks.

This report introduces you, in English, to the overview of
the Symposium and comprehensive detailed reviews of all
the 42 presentations.

Besides the HTML pages, PDF files are also made.
The whole set: 129 printed pages, 6.2 MB in PDF.

Table of Contents:
1. Outline of the Symposium
2. Organization of the Symposium (with some pre-history)
3. Keynote Lectures and Tutorial
4. Methodologies in TRIZ
5. Integral Use of TRIZ with Relevant Methods
6. Case Studies in Industries
7. Promotion of TRIZ in Industries
8. Usage of TRIZ in Education and in Academia
9. Patent Studies and Tools
10. Applications to Non-technical Areas
11. Miscellaneous
12. Concluding Remarks

Reviewing all the presentations I realized that here we have
a lot of ideas, thoughts, activities, experiences, etc.
expressed frankly, positively, and cooperatively.

I wish my Personal Review useful for many people getting
interested in and working with TRIZ.